Thanks to growing smartphone user base and high teledensity in the state, Reliance Jio’s revenue market share in Punjab vaulted to 17% in the second quarter of 2017-18. Now it has replaced Vodafone as the third player in the state in terms of gross revenue. Airtel retains the top slot followed by Idea.Revenue market share (RMS) of a telecom service provider is the percentage of total industry revenue contributed by that operator.As per the latest figures released by telecom regulator TRAI for the quarter ending September 30 for Punjab, Jio, with a gross revenue of Rs 293.74 crore has dislodged Vodafone (gross revenue Rs 235.26 crore) from third place. Airtel with gross revenue of Rs 574.03 crore has 33.2% RMS and Idea with gross revenue of Rs 389.36 crore has 22.5% of RMS.Jio has also gained ground in customer market share (CMS), having displaced Vodafone from third stop earlier this year in June. The CMS figures as of September 30, 2017 stand at 16.8% for Jio and 13.6% for Vodafone.“One of the key factors contributing to Jio’s rapid growth in the state is network deployment. With over 7,000 active towers in place in Punjab, our network is one of the largest in the state. We are in the process of further strengthening our network as per customers’ needs,” said a Reliance Jio spokesperson.“With a combination of LTE spectrum in 850 MHz, 1,800 MHz and 2,300 MHz bands connecting all 22 districts of Punjab, covering even the remotest of the areas, our network has a unique edge in terms of depth, capacity and coverage”, the spokesperson added.“We have invested in the most advanced all IP network to provide seamless voice and data services to its subscribers”, the Jio spokesperson said.Currently, Jio is the only operator in Punjab that is providing VoLTE (Voice over LTE) services, where voice calls are also delivered over the internet.
17 Apr 2021
18 Apr 2021